This book reveals the power of mastering the first minute of any conversation to captivate audiences, boost sales, and achieve professional success. Written by Ikuno Sasaki, a top Japanese PR consultant, it offers a practical six-step speaking formula designed to help anyone—from salespeople and entrepreneurs to students and job seekers—communicate effectively and confidently. Through real-life examples and clear strategies, readers learn how to grab attention, build trust, and inspire action quickly. The tone is encouraging and accessible, making it ideal for those looking to improve their communication skills in business and everyday situations.